The "Economic Strategies" journal

2023 #2. 2023




Formation of the image of the company – the developer of computer games and protection of reputational risks

DOI: 10.33917/mic-2.109.2023.48-56

In modern conditions, rapidly developing technological innovations are the most important resource for the dissemination of information about the company. The ability of computer games to influence public consciousness was immediately taken into account by development companies, since it can perfectly act as a tool for promoting products of other sectors of the national economy. The potential of logical computer games that promote the perception of stereotypes through game images should be used more widely in the educational process.

References:

1. Industry of computer games. URL: https://dcenter.hse.ru/data/2020/07/27/1599127653/Industry%20computer%20games-2020.pdf

2. Egorova E. A. Game design and the concept of J. Huizinga: A look at CYBERPUNK 2077 through the prism of game theory // Humanitarian Bulletin. 2021;6 (92). URL: https://cyberleninka.ru/article/n/geymdizayn-i-kontseptsiya-y-hyoyzingi-vzglyad-na-cyberpunk-2077-skvoz-prizmu-igrovoy-teorii

3. Kara-Murza S.G. Mind manipulation. M.: Rodina, 2022. 432 p. (In Russ.).

4. Perelygina E. B. Psychology of image: Textbook. Moscow: Aspekt Press, 2002. 223 p. (In Russ.).

5. Decree of the Plenum of the Supreme Court of the Russian Federation of February 24, 2005 No. 3 «On judicial practice in cases of protecting the honor and dignity of citizens, as well as the business reputation of citizens and legal entities» // Russian newspaper. No. 50, March 15, 2005; Bulletin of the Supreme Court of the Russian Federation, No. 4, 2005.

6. Order of the Ministry of Finance of Russia dated December 27, 2007 No. 153n (as amended on May 16, 2016) «On Approval of the Accounting Regulation “Accounting for Intangible Assets” (PBU 14/2007)» // Russian newspaper. No. 22, 2008.

7. Belyaeva E. Yu. Management of the process of formation of the business reputation of Russian companies: dis. … cand. economy Sciences. Moscow, 2006. 223 p. (In Russ.).

8. Bykova Yu. N. Business reputation as a criterion for the financial stability of companies: dis. … cand. economy Sciences. Moscow, 2008. 155 p. (In Russ.).

9. Paton W.A., Littleton A.C. An introduction to corporate accounting standards. Monograph // American Accounting Association. 1940;3:156.

10. Kozyr N. S., Astakhov A. V. The video game industry in the modern sectoral economy // Regional Economics: Theory and Practice, 2017;15(5):953–966. (In Russ.).

11. TOP 10 gaming companies in the world for 2020. URL: https://invest-journal.ru/top-10-igrovyh-kompanij-v-mire?ysclid=lf28wu99iu405201745

12. Gaming companies that ruined their reputation. URL:  https://dzen.ru/a/XiLWVgpFGACyNBWu

13. Veklenko P. V. Methodology of EDUTAINMENT: Integration of non-specialized gaming applications into educational activities // Psychopedagogy in law enforcement agencies. 2021;3(86). URL: https://cyberleninka.ru/article/n/metodika-edutainment-integratsiya-nespetsializirovannyh-igrovyh-prilozheniy-v-uchebnuyu-deyatelnost

Analysis of the level of information development of countries using applied tools

DOI: 10.33917/mic-2.109.2023.34-47

The article discusses some aspects of the analysis of the level of information development of countries using digital development indices. A methodological approach to assessing the level of digitalization is proposed. The emphasis is placed on assessing the level and dynamics of indicators characterizing the technological development of countries in the field of digitalization, using the example of the international global communications index GCI, developed by Huawei. Within the framework of the study, the values of the GCI index, technological indicators of digitalization included in the GCI index, the rank of the country according to the GCI index and the values of the Gross Domestic Product (GDP) per capita for the period 2015-2020 were considered. An interactive information panel was developed to visually represent the dynamics of data and the implementation of comparative analysis. Russian software, the Loginom analytical platform, was used for data processing and analysis.

References:

1. Konstantinova L. A., Kramarenko I. V. Analysis of approaches to the assessment of digital inequality in education systems. Microeconomics. 2020;1(90):32-49. (In Russ.).

2. Ranking of countries by the level of network readiness. NRI index data and its components. URL: https://nonews.co/directory/lists/countries/networked-readiness-index

3. GCI index data and its components. URL: https://www.huawei.com/minisite/gci/en/country-rankings.html

4. World Bank data on GDP per capita. URL: https://data.worldbank.org/indicator/NY.GDP.PCAP.PP.CD?locale=ru&locations=null

5. Kolokolov A. Make the data say: How to make a business dashboard in Excel. Data Visualization Guide. Moscow: Alpina PRO Publishing House, 2023. 244 p. ISBN 978-5-206-00079-5. (In Russ.).

6. Paklin N. B. Business analytics: from data to knowledge [Text]: textbook / N. Paklin, V. Oreshkov. 2nd ed., supplement and revision. St. Petersburg, 2010. -701 p.: ill., table.; ISBN 978-5-49807-751-2. (In Russ.).

7. Pisareva O. M. Methods of forecasting the development of socio-economic systems. Textbook. M.: Publishing house «Higher School», 2007. (In Russ.).

8. The official website of the analytical platform LOGINOM. URL: https://loginom.ru /?ysclid=lfdj6pjmme274123219

9. Zolov O. N. Problems of using GDP as an indicator of the effectiveness of assessing socio-economic development / O. N. Zolov, N. N. Matnenko // Issues of economics and management. 2019;5(21):1-6. URL: https://moluch.ru/th/5/archive/138/4418 / (In Russ.).

10. Dronov V. N., Makhrova O. N. Broadband Internet access as a factor of socio-economic development // Economics and management. 2016;9(131). URL: https://cyberleninka.ru/article/n/shirokopolosnyy-dostup-v-internet-kak-faktor-sotsialno-ekonomicheskogo-razvitiya (In Russ.).

11. Measuring the Information Society: Report 2015. URL: http://www.itu.int/dms_pub/itu-d/opb/ind/D-IND-ICTOI-2015-SUMPDF-R.pdf

12. Kaledin P. ITU: measuring the information society // The first mile. 2016;5(58):38-44. (In Russ.).

Technological Sovereignty: Solutions at the Macroeconomic and Industry Level

DOI: 10.33917/mic-2.109.2023.19-33

The problem of ensuring technological sovereignty in the Russian economy is considered. The purpose of the study is to identify the features of technological development and assess technological sovereignty at the sectoral and macroeconomic levels of management. The methodology is the theory of technological change, comparative and empirical, structural analysis. The general result of applying these approaches is proposals at the macroeconomic level and for sectoral policy that contribute to increasing the technological independence of the state. Ensuring technological sovereignty comes down not only to the substitution of technology imports, but, more importantly, to the resuscitation of the domestic technological base. Particular emphasis should be placed on overcoming the existing and chronic problems of the technological development of the Russian economy. These include: the pseudo effect of technological dualism, the low sensitivity of manufacturability to investment in new technologies, the low share of the knowledge economy, and the inefficient structure of technological modes. Increasing the rate of accumulation of fixed capital and bringing it to the rate of savings is a false goal, since the structure of the distribution of investments, and not their share, that is, the volume, is important for long-term growth. Measures for financial independence proposed at the macro level will determine the solution of the problem of technological sovereignty, but the proposed recipes are very streamlined, not specific and do not solve the problem of sovereign financial development, since the placement of financial resources in external instruments, the application of the previous targeting policy and the budget rule remain, as well as the monetary policy of curbing growth. These conditions will hinder the solution of the problem of ensuring technological sovereignty in Russia.

References:

1. Glazyev S.Yu. Nanotechnologies as a key factor in the new technological order in the economy / Ed. Academician of the Russian Academy of Sciences S.Yu. Glazyev and Professor V.V. Kharitonov. M.: Trovant, 2009. 304 p.

2. Lvov D.S., Glaziev S.Yu. Theoretical and applied aspects of STP management. Economics and Mathematical Methods. 1986;5:793–804. (In Russ.).

3. Mensch G. Technological stalemate: innovations overcome depression. M.: Economics, 2001. 211 p.

4. Perez K. Technological revolutions and financial capital. Dynamics of bubbles and periods of prosperity. M.: Delo, 2011. 232 p.

5. Sukharev O.S. Economics of technological development. M.: Finance and statistics, 2008. 480 p.

6. Sukharev O.S. Economics of industry, technology and intellectual firms. M.: Lenand, 2022. 304 p.

7. Antonelli C., Gehringer A. Technological change, rent and income inequalities: A Schumpeterian approach. Technological Forecasting & Social Change. 2017;115:85–98.

8. Breschi S., Malerba F., Orsenigo L. Technological Regimes and Schumpeterian Patterns of Innovation. The Economic Journal. 2000;110 (463):388–410.

On improving the regulatory and legal support of strategic planning and management in the field of science and technology: problems and solutions

DOI: 10.33917/mic-2.109.2023.5-18

The article outlines the features of various national systems of strategic planning and management and approaches to improving such a system in the context of the formation of a new model of management of science and technology in Russia; the problems of implementation of the Law №. 172-FZ and proposals for improving the regulatory and legal support of strategic planning and management in the field of science and technology are formulated.

References:

1. Glazyev S. Yu. Theoretical foundations of strategic planning and management. Innovations. 2020;2(256):14-23. (In Russ.).

2. Komkov N.I. Development of program-target management in the USSR and Russia. URL: https://cyberleninka.ru/article/n/razvitie-programmno-tselevogo-upravleniya-v-sssr-i-rossii

3. Federal Law of June 28, 2014 No. 172-FZ «On Strategic Planning in the Russian Federation». – Access from the information and legal system «Garant».

4.Federal Law of 20.07.1995 No. 115-FZ «On State Forecasting and Programs of Socio-Economic Development of the Russian Federation» (with amendments. dated 09.07.1999). – Access from the information and legal system «Garant».

5.Decree of the President of the Russian Federation No. 144 of February 15, 2021 «On some issues of the Presidential Council for Science and Education».– Access from the information and legal system «Garant».

6.Decree of the President of the Russian Federation dated March 15, 2021 No. 143 «On measures to improve the effectiveness of the state scientific and technical policy».– Access from the information and legal system «Garant».

7.Decree of the President of the Russian Federation of December 1, 2016 No. 642 «On the Strategy for Scientific and Technological Development of the Russian Federation»

8.Lenchuk E. B., Filatov V. I. Strategic planning – the way to sustainable development of the Russian economy. Economic and social changes: facts, trends, forecast. 2018;11(4):35–47. (In Russ.).

9.Smirnova O. O., Bocharova L. K., Belyaevskaya-Plotnik L. A., Bogdanova Y. N. Conceptual approaches to the formation of architectural documents of strategic planning in Russia. MIR (Modernization. Innovations. Development). 2019;10(4):440–456. (In Russ.).

10.Lenchuk E. B. Strategic planning in Russia: problems and ways of solving. INNOVATIONS. 2020;2(256):24–28. (In Russ.).

11.Decree of the President of the Russian Federation dated July 2, 2021 no. 400 «On the National Security Strategy of the Russian Federation». – Access from the information and legal system «Garant».

12.Plan for the preparation of regulatory legal acts of the Government of the Russian Federation (documents) necessary for the implementation of the norms of the Federal Law of June 28, 2014 No. 172-FZ «On Strategic Planning in the Russian Federation» (approved on September 26, 2014 N 6424p-P13). – Access from the information and legal system «Garant».

13. Decree of the President of the Russian Federation dated November 8, 2021 No. 633 «On Approval of the Fundamentals of State Policy in the Field of Strategic Planning in the Russian Federation». – Access from the information and legal system «Garant».

Study of the innovative potential of service sector organizations on the example of the Republic of Tatarstan

DOI: 10.33917/mic-2.109.2023.93-100

In a scientific article, a study was made of the innovative potential of organizations on the example of the largest tour operators of the Republic of Tatarstan. Based on the components of the meso fractal, the EVA model was built, which allows assessing the degree of readiness for innovative changes and innovative development of tourism companies in the region.

References:

1. Portnov V.V. Controlling as a mechanism for effective management of the investment attractiveness of an industrial enterprise: dissertation … candidate of economic sciences: 08.00.05 / Portnov Viktor Valentinovich. – Nizhny Novgorod, 2011.

2. Zhukovskaya I.V. The specifics of the study of the service market on the example of the Republic of Tatarstan. Microeconomics. 2020;5:93-98. (In Russ.).

3. Ragimkhanov A.V. Synergy effect in the study of the competitiveness of enterprises on the example of the subjects of the tourist destination of the Republic of Tatarstan / A.V. Ragimkhanov, I.V. Zhukovskaya. Microeconomics. 2022;4:80-85. (In Russ.).

4. Svyatokho N.V. Conceptual bases for the study of the tourism potential of the region. Economics and Management. 2007;2:30-36. (In Russ.).

Economic sustainability of processes in the Arctic regions of Russia

DOI: 10.33917/mic-2.109.2023.82-92

The article explores different approaches to the term “sustainability” existing in academic literature and used in practice. It describes three methods – two well-known ones and another one developed by the authors – used for quantitative assessment of the degree of economic and financial sustainability in regions. The regions include four Russian federal subjects in the Russian Arctic and three macroregions that include the aforesaid regions. The indicators used for the assessment are grouped by the following aspects: relevance to national projects, type of assessment scale, internal or external economic factors, and income or spending in a consolidated regional budget. The article explores and draws a distinction between the influence of external factors – indicators of the demographic and natural environments – on the economic sustainability of an area.  A comparative analysis is done for three Russian macroregions and four Arctic regions by degree of economic and financial sustainability. The regions and macroregions are ranked based on the results of the comparative analysis using the selected indicators. The ranking helps identify potential strategic vectors and their succession as well as criteria for improvement of economic sustainability in the Russian Arctic.

References:

 

1. Babkin N., Bespalova S., Senetskaya L., Skotarenko O. Tools for digitalization of economic processes for supporting management decision-making in the Arctic region // IOP Conference Series: Earth and Environmental Science. 2019. Volume 302 Issue 1. 6 August. No 012147.

2. Bykovskaia E., Maiurova A., Kustikova M., Timofeeva I., Tyurikova E.  Assessment of the environmental risks in the development of fossil fuels deposits in the Arctic zone of the Russian Federation // IOP Conference Series: Earth and Environmental Science. Volume 723. Issue 5. 12 April 2021.

3. Bulletin of current trends in Russian economy, Retrieved, 2020. URL: https://e-cis.info/upload/iblock/520/520a5eee087274f9007f341e5865b0b3.pdf

4. Kozin M., Plotnikov V., Skotarenko O. Assessment of challenges, threats, and prospects in development of cities and towns in the Arctic zone // IOP Conference Series: Earth and Environmental Science. Volume 302 Issue 1. 6 August No 012103.

5. Concept of Sustainable Development in Countries United Nation Conference on Environment and Development, 1993.  New York. Vol. 1-3. URL: https://www.un.org/ru/conferences/environment

6. Towards a Global Pact for the Environment of 10 May 2018: Resolution A / 72 / L.51. URL: https://undocs.org/en/A/RES/72/277

7. National Projects: expectations, results, and prospects. 28.07.2020 Ekspert RA Rating Agency. URL: https://raexpert.ru/researches/national_project_2020/

8. On national development goals in the Russian Federation until 2030:  Decree of the President of the Russian Federation of 21 June 2020 No 474. URL: https://www.garant.ru/products/ipo/prime/doc/74304210/

9. On Land Territories in the Arctic Zone of the Russian Federation: Decree of the President of the Russian Federation of 2 May 2016 No. 296 // Collected Laws of the RF 05.05.2014 No18 Part I Art. 2136.

Forecast of economic development and energy consumption in Russia and abroad in the medium term

The article analyzes the development of the economy and the consumption of energy resources for the coming years in Russia and abroad. The role of energy resources in the growth of prices in 2022 in the EU countries is shown. An increase in the export of energy resources from Russia to Asia (China, India) was noted, with a significant decrease in oil and gas supplies to Europe. The impact of the Russian oil price ceiling on the budget in 2023 is assessed. The results of the Davos Forum in January 2023 are analyzed.

References:

1. Alifirova E. A. Novak: oil production in Russia in 2022 will grow by 2%, gas – will fall by 18-20%. URL: https://neftegaz.ru/news/finance/763968-a-novak-dobycha-nefti-v-rossii-v-2022-g-vyrastet-na-2-gaza-upadet-na-18-20/

2. Decree of the President of the Russian Federation of December 27, 2022 No. 961 «On the application of special economic measures in the fuel and energy sector in connection with the establishment by some foreign states of the maximum price for Russian oil and oil products». – Access from the information and legal system «Garant».

3. Alifirova E. The Russian budget in January 2023 received less than 52.1 billion rubles. oil and gas revenues. URL: https://neftegaz.ru/news/finance/768980-rossiyskiy-byudzhet-v-yanvare-2023-g-nedopoluchil-52-1-mlrd-rub-neftegazovykh-dokhodov/

4. Viktorov V. LNG is exported on a record // Radio «Kommersant FM» dated December 7, 2022. URL: https://www.kommersant.ru/doc/5707622

5. Edovina T. Gas occupies the provided volume. URL: https://www.kommersant.ru/doc/5594179

6. Urvachev L. The dollar fell below 68 rubles, the euro – below 73 rubles. URL: https://www.kommersant.ru/doc/5760848

7. Babkin D. The West did not have enough ceiling. URL: https://www.kommersant.ru/doc/5760224

8. The IMF has revised forecasts for GDP dynamics in the world and in Russia // Kommersant dated 10/11/2022. URL: https://www.kommersant.ru/doc/5607636

9. Borovikova K. Davos ended with a discussion of the shaky prospects for the global economy // Kommersant, 2023. URL: https://www.kommersant.ru/doc/5782786

10. Kuzovkin A.I. Climate, the role of fuel and renewable energy sources. Microeconomics. 2022;3:28-37. (In Russ.).

Principles of corporate ethics of managers of industrial and service enterprises

DOI: 10.33917/mic-2.109.2023.82-92

The article explores different approaches to the term “sustainability” existing in academic literature and used in practice. It describes three methods – two well-known ones and another one developed by the authors – used for quantitative assessment of the degree of economic and financial sustainability in regions. The regions include four Russian federal subjects in the Russian Arctic and three macroregions that include the aforesaid regions. The indicators used for the assessment are grouped by the following aspects: relevance to national projects, type of assessment scale, internal or external economic factors, and income or spending in a consolidated regional budget. The article explores and draws a distinction between the influence of external factors – indicators of the demographic and natural environments – on the economic sustainability of an area.  A comparative analysis is done for three Russian macroregions and four Arctic regions by degree of economic and financial sustainability. The regions and macroregions are ranked based on the results of the comparative analysis using the selected indicators. The ranking helps identify potential strategic vectors and their succession as well as criteria for improvement of economic sustainability in the Russian Arctic.

References:

1. Babkin N., Bespalova S., Senetskaya L., Skotarenko O. Tools for digitalization of economic processes for supporting management decision-making in the Arctic region // IOP Conference Series: Earth and Environmental Science. 2019. Volume 302 Issue 1. 6 August. No 012147.

2. Bykovskaia E., Maiurova A., Kustikova M., Timofeeva I., Tyurikova E.  Assessment of the environmental risks in the development of fossil fuels deposits in the Arctic zone of the Russian Federation // IOP Conference Series: Earth and Environmental Science. Volume 723. Issue 5. 12 April 2021.

3. Bulletin of current trends in Russian economy, Retrieved, 2020. URL: https://e-cis.info/upload/iblock/520/520a5eee087274f9007f341e5865b0b3.pdf

4. Kozin M., Plotnikov V., Skotarenko O. Assessment of challenges, threats, and prospects in development of cities and towns in the Arctic zone // IOP Conference Series: Earth and Environmental Science. Volume 302 Issue 1. 6 August No 012103.

5. Concept of Sustainable Development in Countries United Nation Conference on Environment and Development, 1993.  New York. Vol. 1-3. URL: https://www.un.org/ru/conferences/environment

6. Towards a Global Pact for the Environment of 10 May 2018: Resolution A / 72 / L.51. URL: https://undocs.org/en/A/RES/72/277

7. National Projects: expectations, results, and prospects. 28.07.2020 Ekspert RA Rating Agency. URL: https://raexpert.ru/researches/national_project_2020/

8. On national development goals in the Russian Federation until 2030:  Decree of the President of the Russian Federation of 21 June 2020 No 474. URL: https://www.garant.ru/products/ipo/prime/doc/74304210/

9. On Land Territories in the Arctic Zone of the Russian Federation: Decree of the President of the Russian Federation of 2 May 2016 No. 296 // Collected Laws of the RF 05.05.2014 No18 Part I Art. 2136.

Modern instruments for regulating real estate investments

DOI: 10.33917/mic-2.109.2023.57-63

The relevance of the study is determined by the need to find solutions to problematic issues related to the formation of priority instruments for regulating investments in real estate. The experience, facts, and research of scientists and practitioners on the application of investment mechanisms in the real estate market have been studied from theoretical approaches to applied ideas of their modeling. A systematization of modern investment tools in real estate has been proposed, advantages and disadvantages have been revealed, and an assessment of the prospects for their application in the real estate market has been given.

References:

1. Makarov D. A., Yudenko M.N. Economic efficiency and financial risks in housing construction. Microeconomics. 2022;2:23-28. (In Russ.).

2. Abramov A. E., Akshentseva K. S., Chernova M. I., Loginova D. A., Novikov D. V., Radygin A.D., Sivai Yu. V. Economics of investment funds. Moscow: Publishing House «Delo». 2015. 720 p.

3. Sedipkova S. V. Mutual investment funds of real estate as a tool of collective investment in Russia and the USA. The world of economics and management. 2019;19(2):65-75. (In Russ.).

4. Taltavull P., White M.  The sources of house price change: Identifying liquidity shocks to the housing market. European Real Estate Society (ERES). 2013. URL: https://econpapers.repec.org/paper/arzwpaper/eres2013_5f187.htm/

5. Agrawal Ajay K., Catalini Christian, Goldfarb Avi. Some Simple Economics of Crowdfunding. Innovation Policy and the Economy. ed. Josh Lerner and Scott Stern, Univeristy of Chicago Press. 2014. pp. 1-47. URL: https://dspace.mit.edu/bitstream/handle/1721.1/108043/
Some+Simple+Economics+of+Crowdfunding.pdf;sequence=1

6. Veuger J., Nijland M. Influence of Blockchain in the Real Estate    Sector. 2019;2(2). URL: https://j.ideasspread.org/index.php/ijas/article/view/285

7. Saull A., Baum A. The Future of Real Estate Transactions. Report//Summary/. University of Oxford. 2019. URL: https://www.sbs.ox.ac.uk/sites/default/files/2019-03/FoRET ReportSummary_0.pdf/

8. Konashevych O. General Concept of Real Estate Tokenization on Blockchain. De Gruyter. 2020. pp. 21-65.  URL: file:///C:/Users/User/Downloads/10.1515_eplj-2020-0003%20(1).pdf/