The "Economic Strategies" journal

2023 #5. 2023




Implementation of the kaizen methodology in a manufacturing company that occupies a leading position in the regional commodity market

DOI: 10.33917/mic-5.112.2023.57-71

The introduction of the kaizen methodology in a manufacturing company that occupies a leading position in the commodity market of the Moscow region. One of the most striking examples of the use of Japanese management principles in Russian conditions is the confectionery company Bolshevik JSC, where the development of the concept of the system of organization and rationalization of the workspace (5S) and universal equipment maintenance (TPM), which are the main elements of the concept of introducing employees to Kaizen thinking, allowed to increase the competitiveness of the company on the regional market, reduce costs associated with downtime and equipment shutdowns, improve the quality of labor resources, i.e. to grow competent equipment specialists, as well as to interest both operators and repairmen in the maintenance and improvement of technological equipment. Shows that the company «Bolshevik» has created such a type of equipment maintenance system, in which the main functions are transferred to the operators of technological equipment.
Describing the results of the implementation of the basic elements of the Kaizen concept, we can say that there were no serious difficulties in implementing the basic elements of the Kaizen concept in Bolshevik JSC, but at the initial stage there was a lack of interest on the part of employees. As soon as the first results appeared, production interest began to grow. The average order time for components has decreased by 30%, production discipline has improved (for example, since the introduction of the kaizen policy, no warehouse worker has been late), equipment downtime at the Bolshevik confectionery factory has decreased by 9% over the past year alone.

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Medium-term prospects for the development of the coal mining industry in the Russian Federation

DOI: 10.33917/mic-5.112.2023.72-84

Considered the main provisions of international agreements that limit the use of such an energy resource as coal. The authors analyzed the real situation with the production, import and consumption of other types of energy resources, such as oil and gas, which has led to the fact that the volume of production and supply of coal in the Russian Federation to domestic and foreign (foreign) client markets is practically not reduced. According to the plan developed by the Government of the Russian Federation, the development of coal mining and the entire coal industry will develop in three stages until 2035. The tasks of the first stage are now being implemented. In addition to the further development of old fields, work will be carried out to find and develop new fields according to two development scenarios – conservative and optimistic. Both scenarios assume an increase in the volume of exported coal to those countries that are the main consumers of coal – the People’s Republic of China and the Republic of India. In 2023, the Republic of Turkey joined these countries, where coal imports are only 10% less than in the Republic of India and 45% less than in the People’s Republic of China. In order to increase the supply of coal to the countries of the Asia-Pacific region, it is planned to further develop the Baikal-Amur and Trans-Siberian Railways, as well as the construction of railway and water routes for the delivery of goods, including coal, along the North-South transport corridor to the seaport in Mumbai in the Republic of India. In addition, the Northern Sea Route from Murmansk to the ports of China will be developed. Consequently, the revenues of the federal budget of the Russian Federation from coal exports will not decrease, despite the promotion of Green Energy by foreign countries.

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Renewable Energy Development Support Program: how are things going?

DOI: 10.33917/mic-5.112.2023.85-93

The program to support the development of renewable energy sources on the territory of the Russian Federation (hereinafter referred to as DMP RES 2.0) is analyzed. The calculation of the current cost of installing renewable generation facilities, included in the two generations of the state program of CSA RES, is carried out. The resulting calculation allows the article to compare the current market state and cost of solar and wind generation projects in Russia in comparison with international practice. In addition, the article outlines a path to achieve grid parity in the cost of electricity from renewable energy sources, taking into account the current situation. Based on the work done, recommendations are given on the way to develop a support system for renewable energy in Russia.

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Methods and digital models of clustering and special economic zones

DOI: 10.33917/mic-5.112.2023.94-108

The author’s point of view on the procedure for designing an industrial cluster as an organizational and economic system that differs from an ordinary production enterprise in its goals, the nature of cooperation between participants and interaction technologies is proposed. Disclosed are the possibilities of using modern digital methods and models when performing various design stages.

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State support for social entrepreneurship at the meso-economic level using the example of the Republic of Tatarstan

DOI: 10.33917/mic-5.112.2023.109-113

The scientific article summarizes the main provisions concerning the status of social entrepreneurship, including criteria for the number of employees, the wage fund, and the category of working citizens. The main measures of state support are classified using the example of the Republic of Tatarstan, including financial measures, consulting, and leasing.

References: 

1. Federal Law «On the development of small and medium-sized businesses in the Russian Federation» dated July 24, 2007 N 209-FZ. URL: https://www.consultant.ru/document/cons_doc_LAW_52144/?ysclid=lnivwtgphd925897838
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Formation of innovative mechanisms of economic development of Russia

DOI: 10.33917/mic-5.112.2023.5-15

In modern conditions, the economic development of the country should be based on an innovative basis, ensuring the transition to a new technical and technological level and import substitution of high-tech products. The article considers the organizational and economic mechanism for improving the technical and technological level of production of high-quality products and proposes an algorithm for its implementation, which provides for analysis and prompt decision-making in case of rejection or failure to achieve the decisions required at the moment, measures for the creation and release of innovative products. On the basis of the proposed mechanism, it is possible to take into account the directions of the organizational-institutional and technical-technological plan, which will increase the growth rates of industrial production and GDP of the Russian Federation.

References: 

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32. Pelmeneva A.A., Fedorov S.A. Improving approaches to the evaluation of scientific and technical solutions in the oil and gas complex of the Russian Federation. Problems of economics and management of the oil and gas complex. VNIIOENG. 2017;12:45-53. (In Russ.).
33. Shabanova D.N., Nelina V.V. Modern trends in project quality management in the oil and gas industry. Problems of economics and management of the oil and gas complex. 2022;(210):18-24. DOI:10.33285/1999-6942-2022-6(210)-18-24.
34. Makarova E.D. Innovative projects of global transformation energy spaces. Problems of economics and management of the oil and gas complex. 2022;6 (210):12-17. DOI:10.33285/1999-6942-2022-6(210)-12-17.

Investments in renewable energy sources during the global energy crisis

DOI: 10.33917/mic-5.112.2023.16-22

The article examines the regional structure of investment in the development of renewable sources of electricity and the impact of the global energy crisis on its volume. Forecasts are made for the development of renewable energy based on the current state and the impact of the global energy crisis on the plans drawn up by the world community to achieve sustainable development goals. Structural changes in the global energy transition and, in particular, in the process of developing electricity generation based on renewable energy sources in the period from 2021 to 2022 are analyzed.

References: 

1. Energy Institute. Statistical Review of World Energy, 2023. URL: https://www.energyinst.org/statistical-review
2. Includes data from Cedigaz. FGE MENAgas service. URL: https://data.subak.org/dataset/gas-trade-in-bcm
3. Novak A. The global energy crisis: who is to blame and what to do? //Energy policy. 2022;2(168):4-11. (In Russ.).
4. IRENA. Renewable energy statistics 2023. URL: https://www.irena.org/Publications/2023/Jul/Renewable-energy-statistics-2023
5. Miles S., Collins G., Mikulska A. US Needs LNG to Fight a Two-Front Gas War, 2022. URL: https://www.bakerinstitute.org/research/us-needs-lng-fight-two-front-gas-war-0
6. Statistical Review of World Energy 2022. BP, 2022. URL: https://www.bp.com/content/dam/bp/business-sites/en/global/corporate/pdfs/energy-economics/statistical-review/bp-stats-review-2022-full-report.pdf?ysclid=ln797a4qkg508696584
7. International Renewable Energy Agency IRENA. Renewable power generation costs in 2020. – eBook Partnership, 2022. URL: https://www.irena.org/publications/2021/Jun/Renewable-Power-Costs-in-2020
8. International Renewable Energy Agency IRENA. Renewable power generation costs in 2022. URL: https://www.irena.org/Publications/2023/Aug/Renewable-Power-Generation-Costs-in-2022
9. IEA. World Energy Investment 2023. URL: https://www.iea.org/reports/world-energy-investment-2023
10. Berezkin M.Yu., Degtyarev K.S., Sinyugin O.A. Structural and dynamic characteristics of the investment process in the global renewable energy in the post-crisis period //Plumbing, heating, air conditioning. 2017;1:82-85.
11. Climate Policy Initiative et al. Global Landscape of Renewable Energy Finance 2023. URL: https://www.irena.org/Publications/2023/Feb/Global-landscape-of-renewable-energy-finance-2023
12. BloombergNEF. Energy Transition Investment Trends 2023. URL: https://www.bloomberg.com/professional/blog/webinar/energy-transition-investment-trends-2023/
13. REN21. Renewables 2022 Global Status Report. URL: https://www.unep.org/resources/report/renewables-2022-global-status-report

Type data consideration in market objects analysis Part 1. Building images based on factors of non-numeric types

DOI: 10.33917/mic-5.112.2023.23-38

The article examines the regional structure of investment in the development of renewable sources of electricity and the impact of the global energy crisis on its volume. Forecasts are made for the development of renewable energy based on the current state and the impact of the global energy crisis on the plans drawn up by the world community to achieve sustainable development goals. Structural changes in the global energy transition and, in particular, in the process of developing electricity generation based on renewable energy sources in the period from 2021 to 2022 are analyzed.

References: 

1. Aivazyan S.A., Buchstaber V.M., Yenyukov I.S., Meshalkin L.D. Applied statistics: Classification and reduction of dimensionality. Moscow: Finance and Statistics, 1989. 607 p.
2. Zakuskin S.V. On the question of the legality of applying mathematical and statistical methods to research data of the «wrong» type. Practical marketing. 2022;9:3-23 (In Russ.).
3. Zakuskin S.V. Analysis of consumer ideals in the image-forming space: building perfect images. Microeconomics. 2021;3:22-31(In Russ.).
4. Zakuskin S.V. Analysis of consumer ideals in the image-forming space: problem statement and identification of factors. Microeconomics. 2021;2: 19-31(In Russ.).
5. Zakuskin S.V. Integration of marketing communications based on the analysis of consumer preferences. Russian entrepreneurship. 2018;19(6):1913-1937 (In Russ.).
6. Kendall M.G., Stuart A. Distribution theory. Moscow: Science, 1966. 588 p.
7. Orlov A.I. Non-numeric statistic. Moscow: MZ-Press, 2004. 513 p.

Beyond the Pill – relationship marketing strategy in the pharmaceutical market

DOI: 10.33917/mic-5.112.2023.39-47

The purpose of the study was to describe one of the forms of implementation of the relationship marketing strategy characteristic of the pharmaceutical industry – the Beyond the Pill strategy. The article describes the history of the strategy, the main forms of its implementation, defines the role of the Beyond the pill strategy in the era of digitalization and the transition of healthcare to a value-oriented approach, and provides an example of the implementation of the strategy in the Russian market. The features and conditions of the implementation of the relationship marketing strategy in the pharmaceutical market are highlighted. A system of balanced indicators is proposed to assess the effectiveness of the implementation of the strategy.

References: 

1. Fleck Leonardm. Controlling Healthcare Costs: Just Cost Effectiveness or «Just» Cost Effectiveness? Cambridge Quarterly of Healthcare Ethics. Cambridge University Press. 2018;27(2):271–83.
2. OECD (2023), Health spending (indicator). URL: https://www.oecd.org/els/health-systems/health-data.htm doi: 10.1787/8643de7e-en
3. Kovacs R., Powell-Jackson T, Kristensen S., Singh N, Borghi J. How are pay-for-performance schemes in healthcare designed in low- and middle-income countries? Typology and systematic literature review. BMC Health Serv Res. 2020:7;20(1):291. doi: 10.1186/s12913-020-05075-y
4. Ananthakrishnan A., Luz A.C.G., KC S. et al. How can health technology assessment support our response to public health emergencies? Health Res Policy Sys. 2022;20:124 (2022). https://doi.org/10.1186/s12961-022-00925-z
5. Wenzel, Meike & Henne, Nathalie & Zollner, Y. Beyond the pill: The move towards value-added services in the pharmaceutical industry. Journal of Medical Marketing: Device, Diagnostic and Pharmaceutical Marketing. 2014;14: 91-98.
6. Porter ME, Teisberg EO. Redefining Health Care: Creating Value-Based Competition on Results. Harvard Business School Press, 2006.
7. Marsh K., Caro J., Hamed A., Zaiser E. Amplifying Each Patient’s Voice: A Systematic Review of Multi-criteria Decision Analyses Involving Patients. Appl Health Econ Health Policy. 2017;15(2):155-162. doi: 10.1007/s40258-016-0299-1. PMID: 27928659.
8. Khurana, Atul & Rastogi, Rahul & Gamperl, Hans-Joachim. Patient Support Program in Pharmacovigilance: Foster Patient Confidence and Compliance. International Journal of Medical, Health, Biomedical, Bioengineering and Pharmaceutical Engineering. 2017;11:148-151.
9. Krishnamoorthy R. Environmental, social, and governance (ESG) investing: Doing good to do well. Open J Soc Sci. 2021;9:189–97.
10. Marcus A. Koch. Pharmaceutical Market Access: current state of affairs and key challenges – results of the Market Access Launch Excellence Inventory (MALEI). Journal of Market Access & Health Policy. 2015;3:C. 1-10. DOI: 10.3402/jmahp.v3.29679
11. Ersoy Yusuf & Tehci Ali. Relationship marketing orientation in healthcare organisations with the AHP method: Internal and external customer perspective, 2023.
12. Shillington, Alicia & Ganjuli, Arijit & Clewell, Jerry. The impact of patient support programs on adherence, clinical, humanistic, and economic patient outcomes: A targeted systematic review. Patient Preference and Adherence, 2016.
13. Brixner, D.I., Rubin, D.T., Mease, P.J., Mittal, M., Liu, H.H., Davis, M., Ganguli, A.X., & Fendrick, A.M. Patient Support Program Increased Medication Adherence with Lower Total Health Care Costs Despite Increased Drug Spending. Journal of managed care & specialty pharmacy. 2019;25(7):770-779.
14. Landwehr Konstantin. Digital Transformation in the Pharmaceutical Industry – From Products to Services «Beyond the Pill», 2015.

Financial strategy for the sustainable development of a construction organization

DOI: 10.33917/mic-5.112.2023.48-56

The concept of sustainable development of a construction organization has been formulated. There is proposed an approach to solving issues of strategic planning and management based on a systems analysis of the relationship between sustainable development, financial potential and financial inclusion. The authors’ vision implies that financial potential is defined as a dynamic characteristic that determines the qualitative and quantitative assessment of a construction organization in terms of volumes, attractiveness and risks of investment. There are substantiated the necessity of consideration and methods for assessing financial inclusion at the corporate level.

References: 

1. Shuklov L.V. Enterprise Development Management. M.: «LIBROCOM», 2012. 200p.
2. R. Nelson S. Winter. An Evolutionary Theory of Economic Change. М.: «Delo», 2002. 536 p.
3. Report of the World Commission on Environment and Development (chaired by Gro Harlen Brundtland) «Our Common Future». URL: https://www.un.org/ru/ga/pdf/brundtland.pdf
4. Babkina L.N., Skotarenko O.V. Economic sustainability of processes in the Russia Arctic regions. Microeconomics. 2023;2:82–92. (In Russ.).
5. Bachurinskaya I.A., Yudenko M.N. Sustainable Development of Housing Construction in Russia: Problems and Prospects // Topical issues of the development of modern science: theory and practice. Scientific session of the teaching staff, researchers and graduate students on the results of research for 2019. SPb.: St. Petersburg State University of Economics, 2020. pp. 6-9.
6. Chepachenko N.V., Yudenko M.N, Palicki Slavomir. Methodological aspects of research, measurement and evaluation of the development potential of construction organizations. Problems of Siberia socio-economic development. 2018;3(33):82–91. (In Russ.).
7. Research of a potential for construction organizations growth and development in the real estate market: monograph // I.V. Fedoseev, M.N. Yudenko, N.V. Chepachenko, W.B. Waldemar, A.A. Salov, S.A. Nikolikhina, N.A. Polovnikova / Under the edit. I.V. Fedoseev. SPb.: St. Petersburg State University of Economics, 2018. 103 с.
8. Jay Barney. Firm Resources and Sustained Competitive Advantage. Journal of Management. 1991;17(1):99-120.
9. Makarov D.A., Fedoseev I.V. Financial potential of Russia construction complex: concept, analysis and ways to increasing / Construction Complex: Economics, Management, Investments: Interuniversity collection of scientific papers. Vol. 16. / Edit.: I.V. Fedoseev [and other]. SPb.: St. Petersburg State University of Economics, 2022. pp.5-12. (In Russ.).
10. Raghuram G. Rajan, Luigi Zingales. Financial dependence and growth. NBER, Working Paper 5758. Cambridge, MA 02138. September 1996.