DOI: 10.33917/es-1.193.2024.138-143

The article dwells on the state of the regional housing and communal services and its individual enterprises, identifies therole of developing strategic models (competitive, adapted, situational) for their evolution. Attention is made to the need to coordinate housing and utility development strategies in the region as a whole and specific housing and communal services enterprises. A model of consistent strategic development of housing and utility companies is proposed, positive and negative aspects of the strategy of housing and utility enterprises, as well as internal and external factors are highlighted.

References:

1. Provalenova N.V. Organizatsionno-ekonomicheskoe razvitie sfery zhilishchno-kommunal’nykh uslug v malykh munitsipal’nykh obrazovaniyakh: dis. …d-ra ekon. nauk: 08.00.05. [Mesto zashchity: Ros. ekonom. un-t im. G.V. Plekhanova] [Organizational and Economic Development of the Sphere of Housing and Communal Services in Small Municipalities: Dis. … Doctor of Economics Sciences: 08.00.05. [Place of protection: Ros. economy University named after G.V. Plekhanov]]. Moscow, 2018, 293 p.

2. Kozlova S.V., Gribanova O.M. Povyshenie kachestva gosudarstvennogo upravleniya zhilishchno-kommunal’nym khozyaystvom [Improving the Quality of Public Management of Housing and Communal Services]. ETAP: ekonomicheskaya teoriya, analiz, praktika, 2016, no 4, pp. 134–143.

3. Blinov A.O., Ugryumova N.V. Upravlencheskie aspekty razvitiya sotsial’no-ekonomicheskikh sistem ZhKKh [Managerial Aspects of the Development of Socio-economic Systems of Housing and Communal Services]. Vestnik UGUES. Nauka, obrazovanie, ekonomika. Seriya: Ekonomika, 2015, no 1(11), pp. 51–55.

4. Makarova V.I., Bogdashkin Yu.N., Eliseeva I.V. Protsess razrabotki i realizatsii strategii zhilishchno-kommunal’nogo khozyaystva strany [The Process of Developing and Implementing the Country’s Housing and Communal Services Strategy]. Vestnik Volzhskogo universiteta im. V.N. Tatishcheva, 2016, no 2(3), pp. 148–154.

5. Stakhanov D.V. Strategicheskoe upravlenie zhilishchno-kommunal’nym khozyaystvom (ZhKKh) kak sotsial’no-ekonomicheskoy sistemoy [Strategic Management of Housing and Communal Services (HCS) as a Socio-economic System]. Vestnik Taganrogskogo gosudarstvennogo pedagogicheskogo instituta im. A.P. Chekhova, 2014, no 1, pp. 108–112.

6. Kemaykin N.K., Pavlenkov M.N. Napravleniya razvitiya ZhKKh Rossii [Directions for the Development of Housing and Communal Services in Russia]. Vestnik Tomskogo gosudarstvennogo universiteta. Ekonomika, 2020, no 51, pp. 21-34, DOI: 10.17223/19988648/51/2

7. Leus I. Sistema monitoringa innovatsionnoy i investitsionnoy deyatel’nosti zhilishchno-kommunal’nogo khozyaystva [System for Monitoring Innovation and Investment Activities of Housing and Communal Services]. Natsional’nye interesy: prioritety i bezopasnost’, 2015, no 4(289), pp. 23–42.

8. Petrova A.N. Strategicheskiy menedzhment [Strategic Management]. Seriya: Uchebnik dlya vuzov. Saint Petersburg, Piter, 2005, 496 p.

DOI: 10.33917/es-1.193.2024.132-137

The article describes the competitive strategy of a pharmaceutical company in the context of digitalization of society. It describes how the patient’s voice assistant allows the company to influence levels of demand, receive information about the behavior patterns of the target audience and increases the brand’s points of contact with the target audience. The technology of developing a voice assistant for the healthcare industry is presented, and mechanisms of influence on the target audience are described.

References:

1. Kovtyukh G.S. Osnovnye tendentsii razvitiya farmatsevticheskogo rynka v Rossii [Main Trends in the Development of the Pharmaceutical Market in Russia] Lechebnoe delo, 2023, no 2, pp. 134–140, DOI 10.24412/2071-5315-2023-12888, EDN GGLUIQ

2. Arzhanova K.A. Sovremennye PR-tekhnologii prodvizheniya kompanii [Modern PR Technologies for Company Promotion]. Kompetentnost’, 2020, no 5, pp. 30–35, available at: https://cyberleninka.ru/article/n/sovremennye-pr-tehnologii-prodvizheniya-kompanii-1

3. Vinichuk O.Yu. Sovremennye metody prodvizheniya farmatsevticheskikh kompaniy na regional’nykh farmatsevticheskikh rynkakh v usloviyakh tsifrovizatsii biznesa [Elektronnyy resurs]. Vestnik evraziyskoy nauki, 2023, vol. 15, no 3, available at: https://esj.today/PDF/77ECVN323.pdf

4. Prentice С., Loureiro S.M., Guerreiro J. Engaging with intelligent voice assistants for wellbeing and brand attachment. Journal of Brand Management, 2023, no 30, pp. 449–460. 10.1057/s41262-023-00321-0 Engaging with intelligent voice assistants for wellbeing and brand attachment.

5. McLean G., Osei-Frimpong K., Barhorst J. Alexa, do voice assistants influence consumer brand engagement? — Examining the role of AI powered voice assistants in influencing consumer brand engagement. Journal of Business Research, 2021, no 124, pp. 312–328. 10.1016/j.jbusres.2020.11.045.

6. Zuenkova Yu.A., Bogdanovich S.T. Beyond the Pill — strategiya marketinga otnosheniy na farmatsevticheskom rynke [Beyond the Pill —Relationship Marketing Strategy in the Pharmaceutical Market]. Mikroekonomika, 2023, no 5, pp. 39–47, available at: https://doi.org/10.33917/mic-5.112.2023.39–47

7. Andriyanova E.A. Sotsial’noe doverie v meditsine: vozmozhnosti onlayn-kommunikatsii: Nauka kak obshchestvennoe blago: Sb. Nauchnykh statey Vtorogo mezhdunarodnogo kongressa Russkogo obshchestva istorii i filosofii nauki. Sankt-Peterburg, 27–29 noyabrya 2020 g. [Social Trust in Medicine: Online Communication Opportunities: Science as a Public Good: Sat. Scientific Articles of the Second International Congress of the Russian Society for History and Philosophy of Science. St. Petersburg, November 27–29, 2020]. Sankt-Peterburgskiy gosudarstvennyy universitet; Russkoe obshchestvo istorii i filosofii nauki, vol. 5. Moscow, Mezhregional’naya obshchestvennaya organizatsiya “Russkoe obshchestvo istorii i filosofii nauki’, 2020, pp. 90–93, EDN ZWEESO

8. Porter M. Konkurentnaya strategiya. Metodika analiza otrasley i konkurentov. Moscow, Al’pina Pablisher, 2015, 456 p.

DOI: 10.33917/es-5.191.2023.138-143

The article dwells on the issues of forming and implementing a brand management strategy, the main stages of its formation are specified and the criteria for effective advertising communications are identified.

References:

1. Borisov B.L. Tekhnologiya reklamy i PR [Advertising Technology and PR]. Moscow, Grand-Fair, 2004, 624 p.

2. Vikent’ev I.L. Priemy reklamy i Public Relations [Advertising Techniques and Public Relations]. Saint Petersburg, Biznes-pressa, 2001, 380 p.

3. Domnin V.N. Brending [Branding]. Moscow, YuRAIT, 2020, 494 p.

4. Dei D. Strategicheskii marketing [Strategic Marketing]. Moscow, Eksmo-Press, 2003, 640 p.

5. Chernatoni L., Makdonal’d M. Brending. Kak sozdat’ moshchnyi brend [Branding. How to Build a Strong Brand]. Moscow, Yuniti-Dana, 2006, 560 p.

DOI: 10.33917/es-5.191.2023.132-137

Production losses during changeover are most significant and critical for continuous cycle production. The present article discusses the issues of optimizing technological processes by the example of changing the product range on one continuous production line. An option is proposed for optimizing the time cycle of the operations technological map using network planning methods. The effectiveness of optimization is shown — both of a separate changeover process on a site, and of the entire complex of work on changing the assortment. The process of optimizing the time-consuming on changing assortments is a precursor to introducing lean manufacturing techniques, but does not contradict their parallel implementation. Without incurring financial costs, optimization of technological maps with the help of network planning methods has a significant advantage for implementation.

References:

1. Natsional’nyi proekt “Proizvoditel’nost’ truda i podderzhka zanyatosti” [National Project “Labor Productivity and Employment Support”], available at: https://xn—b1aedfedwqbdfbnzkf0oe.xn—p1ai/

2. Elagina V.B., Tsareva G.R. Primenenie kartirovaniya potoka sozdaniya tsennosti kak instrumenta berezhlivogo proizvodstva [Application of Value Stream Mapping as a Lean Manufacturing Tool]. Elektronnyi nauchnyi zhurnal “Vek kachestva”, 2021, no 3, pp. 94–107.

3. Parshin I.A. Osnovnye ponyatiya i printsipy berezhlivogo proizvodstva [Basic Concepts and Principles of Lean Production]. Innovatsii i investitsii, 2020, no 6, pp. 130–132.

4. Safronova K.O., Tsvirkunov D.I. Issledovanie urovnya zrelosti primeneniya berezhlivogo proizvodstva na rossiiskikh predpriyatiyakh [Study of the Maturity Level of Applying Lean Production at Russian Enterprises]. Vestnik Moskovskogo universiteta, Seriya 6. Ekonomika, 2020, no 2.

5. Busnyuk N.N. Raznovidnosti zadachi setevogo planirovaniya, nekotorye metody ikh resheniya i algoritmicheskie otsenki [Varieties of Network Planning Problems, Some Methods for Solving Them and Algorithmic Estimates]. Trudy BGTU, Seriya 3, 2019, no 2, pp. 101–104.

6. Shcheklein V.S., Chorakaev O.E. Podkhod k matematicheskomu modelirovaniyu proizvodstva na aviastroitel’nom predpriyatii na osnove razvitiya metoda setevogo planirovaniya upravleniya [An Approach to Mathematical Modeling of Production at an Aircraft Manufacturing Enterprise Based onthe Development of the Network Management Planning Method]. Izvestiya Samarskogo nauchnogo tsentra Rossiiskoi akademii nauk, 2012, vol. 14,

no 4(3), pp. 874–877.

7. Soshnikov A.V. Ekspress-metod sokrashcheniya poter’ vremeni na perenaladki oborudovaniya pri smene assortimenta produktsii [Express Method for Reducing Time Lost on Equipment Changeovers when Changing Product Range]. Natsional’naya assotsiatsiya uchenykh (NAU) # 57,

2020, pp. 43–48.

8. Sigeo Singo. Izuchenie proizvodstvennoi sistemy Toioty s tochki zreniya organizatsii proizvodstva [Study of the Toyota Production System from the Point of View of Production Organization]. Moscow, IKSI, 2010.

DOI: 10.33917/es-4.190.2023.136-141

Research program of the institutional framework of Douglass North, which was not implemented in practice by either the great researcher himself or his followers, is examined. Application of D. North’s methodological approach to analysis of a specific problem – shaping business value – allowed the author to draw the following conclusions.

It is determined that formation of business value is a process of value imputation. It was found that as a result of the process of imputing the business value, carried out within a certain institutional framework, the formed value of business can be considered as a converted form of value of a particular product. The author gives an institutional explanation of how, on the basis of the institutional framework for determining the value of business, main logically contradictory approaches to estimating the value of business are combined, and how the final quantitative value of the business worth is formed on this basis.

References:

1. Skinner K. ValueWeb. Kak fintekh-kompanii ispol’zuyut blokchein i mobil’nye tekhnologii dlya sozdaniya interneta tsennostei [ValueWeb. How Fintech Companies are Using Blockchain and Mobile Technologies to Create an Internet of Value]. Per. s angl. N. Yatsyuk. Moscow, Mann, Ivanov i Ferber, 2018, 414 p.

2. Nort D. Ponimanie protsessa ekonomicheskikh izmenenii [Understanding the Process of Economic Change]. Per. s angl. K. Martynova, N. Edel’mana. Moscow, ID Gosudarstvennogo universiteta — Vysshei shkoly ekonomiki, 2010, 253 p.

3. Nort D.K. Avtobiografiya. Lektsiya pamyati Al’freda Nobelya, prochitannaya Duglasom Nortom 9 dekabrya 1993 g. Kommentarii: Laureaty Nobelevskoi premii po ekonomike: avtobiografii, lektsii, kommentarii [Autobiography. Alfred Nobel Memorial Lecture delivered by Douglas North on December 9, 1993. Comments: Nobel Laureates in Economics: Autobiographies, Lectures, Commentaries]. Pod red. V.V. Okrepilova, vol. 2, Saint Petersburg, Nauka, 2009, pp. 297–315.

4. Nort D. Pyat’ tezisov ob institutsional’nykh izmeneniyakh: Kvartal’nyi byulleten’ kluba ekonomistov [Five Theses on Institutional Change: The Economists Club Quarterly Bulletin]. Minsk, Institut privatizatsii i menedzhmenta, 1998, pp. 3–15, available at: https://portalus.ru/modules/economics/rus_readme.php?sub

action=showfull&id=1127698362&archive=1254315015&start_from=&ucat=&.

5. Furubotn E.G., Rikhter R. Instituty i ekonomicheskaya teoriya. Dostizheniya novoi institutsional’noi ekonomicheskoi teorii [Institutes and Economic Theory. Achievements of the New Institutional Economics]. Per. s angl. pod red. V.S. Kat’kalo, N.P. Drozdovoi. Saint Petersburg, ID Sankt-Peterburgskogo un-ta, 2005, 701 p.

6. Uil’yamson O.I. Ekonomicheskie instituty kapitalizma: firmy, rynki, “otnoshencheskaya” kontraktatsiya [The Economic Institutions of Capitalism: Firms, Markets, “Relational” Contracting]. Per. s angl.; Nauch. red. i vstup. stat’ya V.S. Kat’kalo. Saint Petersburg, Lenizdat, 1996, 702 p.

DOI: 10.33917/es-1.187.2023.136-143

The author puts forward suggestions and recommendations on the formation of adaptive mechanisms for regulating pricing processes as an element of a single integrated system of economy state management and ensuring the balanced development of the RF regions. It is proposed to create a system for monitoring pricing processes, to form a price (tariff) fund based on the above system functioning, to modernize the structure of the pricing management elements and, as a legal basis for their implementation, to develop a draf t federal law on prices and pricing processes, which will consolidate the indicated directions for forming a regulation mechanism of pricing processes in the legal field.

References:

1. Filosofiya ekonomiki. Antologiya [Philosophy of Economics. Anthology]. Pod red. Deniela Khausmana. Moscow, Izd-vo Instituta Gaidara, 2012, 502 p.

2. Yaremenko Yu.V. Ekonomicheskie besedy. Zapis’ S.A. Belanovskogo [Economic Conversations. Recorded by S.A. Belanovsky]. Moscow, Tsentr issledovanii i statistiki nauki, 1998, 343 p.

3. Rossiya v tsifrakh. 2020: Kratkii stat. sb. [Russia in Figures. 2020: Brief Statistical Collection]. Rosstat. Moscow, 2020, 550 p.

4. Perevyshin Yu.N., Sinel’nikov-Murylev S.G., Skrobotov A.A., Trunin P.V. Analiz regional’noi differentsiatsii tsen [Analysis of Regional Price Differentiation]. Moscow, Delo, RANKhiGS, 2018, 72 p.

5. Stupnikova A.V. Prostranstvennye reaktsii tsen na rynkakh ovoshchei na ogranicheniya vneshnei torgovli [Spatial Price Responses in Vegetable Markets to Foreign Trade Restrictions]. Prostranstvennaya ekonomika, 2018, no 1, pp. 117–137.

6. Stupnikova A.V. Dinamika urovnya prostranstvennoi differentsiatsii tsen na prodovol’stvennye tovary v RF v 2013–2018 gg. [Dynamics of the Spatial Differentiation Level of Food Prices in the Russian Federation in 2013-2018]. Regional’naya ekonomika i upravlenie: elektronnyi nauchnyi zhurnal, 2019, no 2(58), pp. 1–15.

7. Yarkin E.V., Dolmatov I.A., Panova M.A., et al. Tarifnaya politika v Rossiiskoi Federatsii v otraslyakh kommunal’noi sfery: prioritety, problemy, perspektiva: Doklad k XXI Aprel’skoi mezhdunarodnoi nauchnoi konferentsii po problemam razvitiya ekonomiki i obshchestva. Moskva, 2020 g. [Tariff Policy of the Russian Federation in the Public Utilities Sectors: Priorities, Problems, Perspective: Report to the XXI April International Scientific Conference on the Problems of Economic and Social Development. Moscow, 2020]. Moscow, ID Vysshei shkoly ekonomiki, 2020, 174 p.

8. Ukaz Prezidenta RF ot 13 maya 2017 g. no 208 “O Strategii ekonomicheskoi bezopasnosti Rossiiskoi Federatsii na period do 2030 goda” [Decree of the President of the Russian Federation of May 13, 2017 No. 208 “On the Strategy for the Economic Security of the Russian Federation for the period up to 2030”]. SZ RF, 15.05.2017, no 20, st. 2902.

9. Kovalev A.V., Orlova L.N. Tsena kak nedootsenennyi parametr sistemy obespecheniya ekonomicheskoi bezopasnosti strany [Price as an Underestimated Parameter of the Country’s Economic Security System]. Vestnik Rossiiskogo ekonomicheskogo universiteta imeni G.V. Plekhanova, 2021, no 18(2), pp. 178–198.

DOI: 10.33917/es-1.187.2023.130-142

The main purpose of this work is to develop theoretical and methodological provisions for substantiation of strategic decisions in the field of forming (in the context of military production and import substitution diversification) plans for manufacturing high-tech civilian products by enterprises of the domestic military-industrial complex (DIC).

The following issues are addressed and resolved in the paper: 1) comparative analysis of the specific features of the organization of the of military products manufacturing was carried out; 2) proposals were made on the range of high-tech civilian products that can be produced by defence industry enterprises in the context of the military production diversification; 3) the expediency of using simulation modeling in formation and justification of military production diversification programs was proved; 4) the fundamental principles of building simulation models were formulated and substantiated; 5) the sequence, order, methods and procedures for developing medium-term and annual plans for economic and social development of diversified defence industry enterprises in the context of diversifying military production were developed.

Scientific novelty of the present article consists primarily in qualitative assessment of the impact of changing external factors on the results and performance of economic entities (enterprises), carried out with the help of simulation modeling as a working tool.

References:

1. Bratukhin A.G., Dmitriev O.N., Koval’kov Yu.A. Potentsial konversii [Conversion Potential]. Moscow, Mashinostroenie, 1992, 453 p.

2. Bratukhin A.G., Kulichkov E.N., Kalachanov V.D. Konversiya aviakosmicheskogo kompleksa Rossii [Conversion of the Russian Aerospace Complex]. Moscow, Mashinostroenie, 1994, 272 p.

3. Bratukhin A.G., Kalachanov V.D., Yakovlev S.P. Diversifikatsiya rossiiskogo aviatsionnogo promyshlennogo kompleksa [Diversification of the Russian Aviation Industrial Complex]. Moscow, MAI, 1999, 131 p.

4. Manturov D.V., Kalachanov V.D., Efimova N.S. Organizatsiya proizvodstva v aviatsionnoi promyshlennosti: analiz i perspektivy [Industrial Organization in the Aviation Industry: Analysis and Perspectives]. Monografiya. Moscow, Red. izd. Tsentr ITEP, 2013, 152 p.

5. Chemezov S.V., Volobuev P.A., Koptev Yu.I., Kashirin A.I. Diversifikatsiya, kompetentsii, problemy i zadachi. Novye vozmozhnosti [Diversification, Competencies, Problems and Challenges. New Opportunities]. Innovatsii, 2017, no 4, pp. 3–26.

6. Bat’kovskii A.M., Klochkov V.V. Upravlenie material’no-tekhnicheskoi bazoi predpriyatii oboronno-promyshlennogo kompleksa v usloviyakh diversifikatsii [Managing Material and Technical Base of Enterprises of the Defence-industrial Complex in the Context of Diversification]. Voprosy innovatsionnoi ekonomiki, 2020, vol. 10, no 1, pp. 363–374.

7. Bat’kovskii A.M., Fomina A.V. Razrabotka programmy diversifikatsii predpriyatiya oboronno-promyshlennogo kompleksa [Development of a Diversification Program for a Defence-industrial Complex Enterprise]. Nauka bez granits, 2020, no 5(45), pp. 151–157.

DOI: 10.33917/es-1.187.2023.122-129

The modern model of attracting foreign investment requires rethinking from the perspective of achieving the development goals of investment objects. The article examines the relationship of the institutional foundations of foreign investment in strategic societies with the development processes of such societies. The author provides data on the presence of some flaws in the institutional foundations, and also reveals extremely insignificant research activity in relation to the issue under study. The work used such general scientific and special methods as the scientometric method, the method of text analysis, the method of retrospective analysis, analytical methods and the method of system analysis. Empirical research materials are presented by open analytical reports of the Federal Antimonopoly Service of the Russian Federation, the UN Conference on Trade and Development. The shortcomings were identified and the directions of modernization of the institutional foundations of foreign investment in strategic companies were formed.

References:

1. Kovarda V.V., Rogov R.A. Issledovanie osnovnykh problem privlecheniya inostrannykh investitsii v ekonomiku Rossii [Research of the Main Problems in Attracting Foreign Investment in the Russian Economy]. Vestnik Evraziiskoi nauki, 2019, no 1, available at: https://esj.today/PDF/07ECVN119.pdf.

2. Zhukov P.E., Rasulova G.M. Problemy privlecheniya pryamykh inostrannykh investitsii v Rossiyu na sovremennom etape [Problems of Attracting Foreign Direct Investments to Russia at the Present Stage]. Vestnik Evraziiskoi nauki, 2020, no 4, available at: https://esj.today/PDF/17ECVN420.pdf.

3. Mamedov T.N. Rol’ pryamykh inostrannykh investitsii v ekonomicheskom sotrudnichestve stran SNG [Role of Foreign Direct Investments in Economic Cooperation of the CIS Countries]. Sovremennaya Evropa, 2020, no 3 (96), pp. 188–195.

4. Deyatel’nost’ podkomissii po vydache razreshenii [Activities of the Licensing Sub-committee]. Minfin Rossii, available at: https://minfin.gov.ru/ru/permission/79-81/

5. Zakonoproekt N 1101162-7 «O vnesenii izmenenii v otdel’nye zakonodatel’nye akty RF» [Draft Law No. 1101162-7 “On Amendments to Certain Legislative Acts of the Russian Federation”]. Gosudarstvennaya Duma Federal’nogo Sobraniya RF, available at: https://sozd.duma.gov.ru/bill/1101162-7#bh_histras

6. Prezident Rossii podpisal zakon, kotoryi zashchitit rossiiskuyu rybodobyvayushchuyu otrasl’ ot kontrolya so storony nedobrosovestnykh inostrannykh investorov [The President of Russia Signed a Law that will Protect the Russian Fishing Industry From Control by Unscrupulous Foreign Investors]. FAS RF, available at: https://fas.gov.ru/news/31362.

7. Ukaz Prezidenta RF ot 02.07.2021 N 400 «O Strategii natsional’noi bezopasnosti Rossiiskoi Federatsii» [Decree of the President of the Russian Federation of July 2, 2021 No. 400 “On the National Security Strategy of the Russian Federation”]. Sait Prezidenta Rossii, available at: http://www.kremlin.ru/acts/bank/47046

DOI: https://doi.org/10.33917/es-6.186.2022.134-141

In the article, the process of establishing the cost of modern business is considered as a system of economic interactions between economic entities. The study presents the author’s concept of the economic interactions’ typology. The author distinguishes atomistic, organic and harmonic types of economic interactions and comes to the conclusion that each of them corresponds to a certain interaction model (traditional industrial model, network model). Within each of them a mechanism of interaction, expectations, and conflict resolution is formed. Different types of economic interaction coexist simultaneously and not always in a coordinated manner. They are often intertwined. Economic subjects use a differentiated approach when interacting with each other. The focus of business strategy is shifting from internal optimization processes to coordinating external interactions, from increasing customer value to maximizing ecosystem value.

References:

1. Tszen M. Alibaba i umnyi biznes budushchego: Kak otsifrovka biznes-protsessov izmenila vzglyad na strategiyu [Alibaba and the Smart Business of the Future: How Digitalization of Business Processes has Changed the Way We Look at Strategy. Moscow, Al‘pina Pablisher, 2019, 320 p.

2. Marks K. Kapital. Kritika politicheskoi ekonomii. V 3 t. T. 1. Kn. 1. Protsess proizvodstva kapitala [Capital. Critique of Political Economy: In 3 Volumes. Vol. 1. Book. 1: The Process of Capitalist Production]. Marks K., Engel’s F. Sochineniya: V 55 t. 2-e izd. Moscow, Gospolitizdat, 1960, vol. 23, pp. 351, 430.

3. Marks K., Engel’s F. Nemetskaya ideologiya [The German Ideology]. Marks K., Engel’s F. Sobr. soch., 2-e izd. Moscow Gosudarstvennoe izd-vo politicheskoi literatury, 1955, vol. 3, pp. 480.

4. Nort D. Instituty, institutsional’nye izmeneniya i funktsionirovanie ekonomiki [Institutions, Institutional Change and Economic Performance]. Per. s angl. A.N. Nesterenko; Predisl. i nauch. red. B.Z. Mil’nera. Moscow, Fond ekonomicheskoi knigi “Nachala”, 1997, 180 p. (Sovremennaya institutsional’no-evolyutsionnaya teorii.)

5. Buaie R. Teoriya regulyatsii: kriticheskii analiz [Regulation Theory: A Critical Analysis]. Per. s fr. N.B. Kuznetsovoi. Moscow, Nauch.-izd. tsentr “Nauka dlya obshchestva”: Ros. gos. gumanit. un-t, 1997, 212 p. (Sovremennaya ekonomicheskaya mysl’.)

6. Uil’yamson O.I. Ekonomicheskie instituty kapitalizma: Firmy, rynki, “otnoshencheskaya” kontraktatsiya [Economic Institutions of Capitalism: Firms, Markets, “Relational” Contracting]. Nauch. red. i vstupitel’naya stat’ya V.S. Kat’kalo; Per. s angl. Yu.V. Blagova, V.S. Kat’kalo, D.S. Slavnova, Yu.V. Fedotova, N.N. Tsytovich. Saint Petersburg, Lenizdat; CEV Press, 1996, p. 56.

7. Anan’in O.I., Odintsova M.I. Metodologiya ekonomicheskoi nauki: sovremennye problemy i tendentsii [Methodology of Economic Science: Current Problems and Trends]. ISTOKI, Vyp. 4, Moscow, IE RAN, 2000, pp. 135, 136.

DOI: https://doi.org/10.33917/es-6.186.2022.126-133

Principles are the basis of the law: a constant connection between the previous and the next, between the current state of the world and the immediate coming. One of the basic principles of the evolution of human society since ancient times has been the principle of trust — you could only survive together by trusting your own. The principle of trust was the basis for building trust-based management systems that evolved, reflecting the basic models of the market code.

References:

1. Puankare A. O nauke [About Science]. Per. s fr. pod red. L.S. Pontryagina. Moscow, Nauka, 1990, 736 p.

2. Saraev V.N. Kollektivnyi iskusstvennyi intellekt. Platforma [Collective Artificial Intelligence. Platform]. Moscow, 2019, 55 p.

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