Business Value Formation Process as a System of Economic Interactions


In the article, the process of establishing the cost of modern business is considered as a system of economic interactions between economic entities. The study presents the author’s concept of the economic interactions’ typology. The author distinguishes atomistic, organic and harmonic types of economic interactions and comes to the conclusion that each of them corresponds to a certain interaction model (traditional industrial model, network model). Within each of them a mechanism of interaction, expectations, and conflict resolution is formed. Different types of economic interaction coexist simultaneously and not always in a coordinated manner. They are often intertwined. Economic subjects use a differentiated approach when interacting with each other. The focus of business strategy is shifting from internal optimization processes to coordinating external interactions, from increasing customer value to maximizing ecosystem value.


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Network interactions as a factor in the formation of the value of modern business

DOI: 10.33917/mic-6.107.2022.32-42

The article analyzes network interactions as a factor in the formation of business value in the digital economy. In the course of the study, the author analyzes the advantages and features of network interactions within platform business models and business ecosystems. The author comes to the following conclusions. Network interactions between platform participants produce network effects. Taking advantage of network effects is changing the way business value is created. Data is becoming the main asset that ensures the growth of the capitalization of digital companies. Links of the value chain are transformed into modules and embedded in networks. Under the influence of digital technologies, business value is created at all levels of the economic system (including the nanolevel), companies are turning from static hierarchical structures into dynamic networks of interconnected players, and the role of company management in creating business value is changing.


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