The effect of synergy in the study of the competitiveness of enterprises on the example of the subjects of the tourist destination of the Republic of Tatarstan
The scientific article calculates the synergistic effect from the merger of small players in the tourism market according to the «monoformat» type. A variant model of the merger of regional tour operators into a «multiformat» in the context of their «narrowly profiled offer» is presented on the example of the Republic of Tatarstan.
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