Social responsibility, competitiveness of a company and value creation

DOI: 10.33917/mic-4.99.2021.63-70

Many companies continue to consider value creation too unilaterally, aiming to maximize short-term financial results and ignoring the influence of a wider set of factors, which determine long-term competitiveness. Recognition of the need for a new paradigm of competitiveness, based on the complex approach, taking into account financial and non-financial goals, already exists among strategic thinkers and successful business-leaders, there are promising elements of the new model emerging in practice. Still for many companies the issues of social responsibility remain optional, dispensable to be included in strategic agenda. Efforts in this direction remain on the periphery, not in the center of managers’ attention. This article considers the relation between social responsibility, competitiveness of a company and value creation.

Business Modeling as a Technology for Creation of New Activities

#5. Longstanding Generation
Business Modeling as a Technology for Creation of New Activities

The article presents the analysis of primary sources on the concepts of business models and business modeling. The mainstream types of approaches to the process of business modeling and their fundamental differences from each other are identified and described. Furthermore, the article describes a situation in which business modeling is used in business practice, such as attracting financial capital and the creation of new activities. In particular, the relationship between necessity for the business modeling with the stages of the emergence and development of the product market is discussed.

Business Model: History of the Term and Variants of its Understanding

#6. Forecasts and Results
Business Model: History of the Term and Variants of its Understanding

Article recalls the history of appearance and development of the “business model” concept since the 50s of the last century. Separately is presented classification of the “business model” concepts existing today among foreign management theorists. Based on the analysis of the comprehension varieties of this term the definition that transmits its fundamental meaning is set forth.