Author page: Zhukovskaya I.V.

Analysis of foreign experience of activating innovative activities at various levels of economic management

DOI: 10.33917/mic-1.114.2024.87-93

The scientific article presents the advanced experience of leading foreign countries to activate innovation. It was established that mainly organizations for the development of innovation use direct and indirect support measures. The principles of activation and support of innovative activities in foreign countries are shown, the main tools for state stimulation and activation of innovation in foreign countries have been identified.

References:

1. Schneegans S., Straza T., Lewis J. UNESCO Science Report: the Race Against Time for Smarter Development. UNESCO Publishing: Paris, 2021. 758 p.

2. Kiselev V.N., Yakovleva M.V. Innovation vouchers – a new tool for supporting innovation activities. Innovations. 2012;4(162):38-42. (In Russ.).

3. Gretchenko A.A. International experience of state funds to support the intensification of scientific and innovative activities. Economics. Taxes. Right. 2007;1:15-26. (In Russ.).

4. Andryushchenko O.G., Zhang Yu. Foreign experience of state regulation and support of small innovative business enterprises. Current issues of social and economic development of the modern state. Collection of scientific articles based on the materials of the scientific and practical conference. South Russian State Polytechnic University (NPI), 2014. pp. 45-51. (In Russ.).

5. Shmeleva L.A. Tools for supporting innovative activities of industrial enterprises in modern Russia. Management of economic systems: electronic scientific journal. 2014;12(72):33. (In Russ.).

6. Makasheva N.P. State support and financing of innovative activities in Russia and countries of the world. Bulletin of Tomsk State University. Economy. 2013;3 (23):161-172. (In Russ.).

Digital twin formation technology as a driver for the development of the digital economy

DOI: 10.33917/mic-6.113.2023.71-75

The scientific article summarizes the theoretical concepts of a digital twin and classifies its main types in the digital economy. The principles of operation of digital twins are outlined using the example of the production process and modern marketplace.

References: 

1. Gubanova A.V. Digital transformation as a tool for developing the competitiveness of industrial enterprises. Creative economy. 2020;6:17-18. (In Russ.).

2. Zhukovskaya I.V., Akaeva V.R., Kuzmin M.S. Current problems of digitalization of companies using the example of the industrial sector. Microeconomics. 2023;4:51-55. (In Russ.).

3. Ragimkhanov A.V. Systematization of scientific approaches to the study of competitiveness of services: from theory to practice / A.V. Ragimkhanov, I.V. Zhukovskaya. Microeconomics. 2022;1:75-78. (In Russ.).

State support for social entrepreneurship at the meso-economic level using the example of the Republic of Tatarstan

DOI: 10.33917/mic-5.112.2023.109-113

The scientific article summarizes the main provisions concerning the status of social entrepreneurship, including criteria for the number of employees, the wage fund, and the category of working citizens. The main measures of state support are classified using the example of the Republic of Tatarstan, including financial measures, consulting, and leasing.

References: 

1. Federal Law «On the development of small and medium-sized businesses in the Russian Federation» dated July 24, 2007 N 209-FZ. URL: https://www.consultant.ru/document/cons_doc_LAW_52144/?ysclid=lnivwtgphd925897838
2. Zhokhova V.V. Social entrepreneurship: essence and concept. News of the Far Eastern Federal University. Economics and Management. 2015;1:85-98. (In Russ.).
3. Zhukovskaya I.V. Specifics of researching the service market using the example of the Republic of Tatarstan. Microeconomics. 2020;5:93-98. (In Russ.).
4. Pyatanova V.I. Social responsibility of business and value creation. Microeconomics. 2022;3:57-62. (In Russ.).
5. Ragimkhanov A.V. Systematization of scientific approaches to the study of competitiveness of services: from theory to practice. / A.V. Ragimkhanov, I.V. Zhukovskaya. Microeconomics. 2022;1:75-78. (In Russ.).
6. Tolmachev Yu.M. The role and place of social entrepreneurship in the digital economy of the Russian Federation. Economic Sciences. 2023;5 (222):363-370. (In Russ.).
7. Website of the Ministry of Economic Development of the Republic of Tatarstan. URL: https://mert.tatarstan.ru

Actual problems of digitalization of companies on the example of the industrial sector

DOI: 10.33917/mic-4.111.2023.51-55

The concept of «digital twin» as a tool for building strategic planning for the industrial sector is generalized. The use of leadership «models» in strategic planning is substantiated, the stages of evolution and the stages of building a «digital twin» in production are reflected.

References: 

1. Andreev Yu.S., Tsarev M.V. Digital twins in industry: development history, classification, development scenarios. Economics and Management. St. Petersburg, 2019. pp. 45-46. (In Russ.).

2. Zhukovskaya I.V. Service market segmentation: problems, solutions. Microeconomics. 2021;2:32-37. (In Russ.).

3. Mineva O.K., Gubanova A.V. Digital transformation as a tool for developing the competitiveness of industrial enterprises. Creative economy. 2020;6:17-18. (In Russ.).

4. Ragimkhanov A.V. Systematization of scientific approaches to the study of the competitiveness of services: from theory to practice / A.V. Ragimkhanov, I.V. Zhukovskaya. Microeconomics. 2022;1:75-78. (In Russ.).

Status and prospects for the development of the service sector on the example of the Republic of Tatarstan

DOI: 10.33917/mic-3.110.2023.72-79

The scientific article proposes an algorithm for determining the total tourism potential on the example of the most promising areas for the development of domestic tourism on the example of the Republic of Tatarstan: youth tourism; cultural and educational tourism; sports tourism; cruise tourism; ecological tourism; business tourism.

References:

1. Zhukovskaya I.V. Segmentation of the service market: problems, solutions // Microeconomics. 2021;2:32-37. (In Russ.).

2. Regions of Russia. Socio-economic indicators. 2021. Rosstat. URL: http://rosstat.gov.ru

3. Ragimkhanov A.V. Systematization of scientific approaches to the study of the competitiveness of services: from theory to practice / A.V. Ragimkhanov, I.V. Zhukovskaya // Microeconomics. 2022;1:75-78/ (In Russ.).

4. Statistical collection. Information-analytical materials. Methodology. Rosstat. URL: http://rosstat.gov.ru

Study of the innovative potential of service sector organizations on the example of the Republic of Tatarstan

DOI: 10.33917/mic-2.109.2023.93-100

In a scientific article, a study was made of the innovative potential of organizations on the example of the largest tour operators of the Republic of Tatarstan. Based on the components of the meso fractal, the EVA model was built, which allows assessing the degree of readiness for innovative changes and innovative development of tourism companies in the region.

References:

1. Portnov V.V. Controlling as a mechanism for effective management of the investment attractiveness of an industrial enterprise: dissertation … candidate of economic sciences: 08.00.05 / Portnov Viktor Valentinovich. – Nizhny Novgorod, 2011.

2. Zhukovskaya I.V. The specifics of the study of the service market on the example of the Republic of Tatarstan. Microeconomics. 2020;5:93-98. (In Russ.).

3. Ragimkhanov A.V. Synergy effect in the study of the competitiveness of enterprises on the example of the subjects of the tourist destination of the Republic of Tatarstan / A.V. Ragimkhanov, I.V. Zhukovskaya. Microeconomics. 2022;4:80-85. (In Russ.).

4. Svyatokho N.V. Conceptual bases for the study of the tourism potential of the region. Economics and Management. 2007;2:30-36. (In Russ.).

Directions for the development of the Russian tourism market on the example of the Republic of Tatarstan

DOI: 10.33917/mic-1.108.2023.85-92

The scientific article presents the directions for the development of a competitive market in the service sector on the example of tourist services of the Republic of Tatarstan. The specifics of the market are reflected, key tasks are identified, and a rating of the most popular business ideas (startups) in the region is presented.

References:

1. Zarutskaya V.S. Development of the tourist market in Russia: problems and potential. Theoretical and applied economics. 2021;1:21-38. (In Russ.).

2. Zhukovskaya I.V. The specifics of the study of the service market on the example of the Republic of Tatarstan. Microeconomics. 2020;5:93-98. (In Russ.).

3. Ragimkhanov A.V. The effect of synergy in the study of the competitiveness of enterprises on the example of the subjects of the tourist destination of the Republic of Tatarstan / A.V. Ragimkhanov, I.V. Zhukovskaya // Microeconomics. 2022; 4:80-85. (In Russ.).

Features of the study of the competitiveness of the service sector on the example of the Republic of Tatarstan

DOI: 10.33917/mic-5.106.2022.105-109

The scientific article proposes directions for supporting the competitiveness of the service sector on the example of the tourism industry of the Republic of Tatarstan. The formation of the regional tourist and volunteer center is substantiated, which allows expanding additional types of regional domestic tourism and accumulating a control center at the point of the most demanded and visited geographically, which accumulates information and digital support with the help of volunteers.

References:

1. Safina G.M., Gadzhiev Z.G., Dominova L.R. Risk tolerance of Russian service organizations in the context of the COVID-19 pandemic // in the collection: Comprehensive development of territorial systems and improving the efficiency of regional management in the context of digitalization of the economy. Materials of the III National (All-Russian) scientific-practical conference. Eagle, 2021. pp. 194-200. (In Russ.).

2. Rzaitdinov R.R. Ways to improve competitiveness in the service sector (on the example of a network of service centers for the repair of equipment) // Studies of young scientists: materials of the XX Intern. scientific conf. Kazan: Young scientist, 2021. pp. 33-36. (In Russ.). URL: https://moluch.ru/conf/stud/archive/394/16533/

3. Zhukovskaya I.V. Segmentation of the service market: problems, solutions // Microeconomics. 2021;2:32-37. (In Russ.).

4. Zhukovskaya I.V. Differentiation of competitiveness management methods on the example of the service market of services // Microeconomics. 2021;3:32-38. (In Russ.).

5. Ragimkhanov A.V. Systematization of scientific approaches to the study of the competitiveness of services: from theory to practice / A.V. Ragimkhanov, I.V. Zhukovskaya // Microeconomics. 2022;1:75-78. (In Russ.).

The underwriting method as a tool for analyzing the demand for services (on the example of the Republic of Tatarstan)

DOI: 10.33917/mic-5.106.2022.100-104

The scientific article presents the trends in the development of services based on the applications of popular search queries of potential consumers, which allow analyzing the demand for trends in goods (services) using the example of the Republic of Tatarstan.

References:

1. Novikov A.V., Slabskaya D.N. Underwriting: international practice // Questions of Russian international law. 2021;11(2A):40-46. (In Russ.).

2. Shinkevich M.V. Specifics of the study of the competitive advantages of the service sector market at the mesoeconomic level: theory and practice. / M.V. Shinkevich, I.V. Zhukovskaya // Microeconomics. 2019;2:38-43. (In Russ.).

3. Klishina Yu.E., Uglitskikh O.N., Volodina A.V. The use of underwriting technology in insurance // Innovative economy: prospects for development and improvement. 2021;5(55):74-78. (In Russ.).

4. Zhukovskaya I.V. Segmentation of the service market: problems, solutions // Microeconomics. 2021;2:32-37. (In Russ.).

5. Ragimkhanov A.V. Systematization of scientific approaches to the study of the competitiveness of services: from theory to practice. / A.V. Ragimkhanov, I.V. Zhukovskaya // Microeconomics. 2022;1:75-78. (In Russ.).

6. Rostourism website // https://tourism.gov.ru/

The effect of synergy in the study of the competitiveness of enterprises on the example of the subjects of the tourist destination of the Republic of Tatarstan

DOI: 10.33917/mic-4.105.2022.80-86

The scientific article calculates the synergistic effect from the merger of small players in the tourism market according to the «monoformat» type. A variant model of the merger of regional tour operators into a «multiformat» in the context of their «narrowly profiled offer» is presented on the example of the Republic of Tatarstan.

References:

1. Afanasiev A.A. Mergers and acquisitions as a factor in the restructuring of corporate structures / I.V. Zhukovskaya, A.A. Afanasiev. Economics and Management. 2009;12 (50):79-81. (In Russ.).

2. Galiullin I.R. Evaluation of the synergy effect in the study of the competitive market in the service sector on the example of the DIY sector / I.R. Galiullin, I.V. Zhukovskaya. Microeconomics. 2019;2:44-49. (In Russ.).

3. Belikova E.V., Chernyavskaya E.Yu. Regional features of the development of service activities // Scientific Bulletin of the Southern Institute of Management. 2019;2:94-101. (In Russ.).

4. Zhukovskaya I.V. Segmentation of the service market: problems, solutions. Microeconomics. 2021;2:32-37. (In Russ.).

5. Ragimkhanov A.V. Systematization of scientific approaches to the study of the competitiveness of services: from theory to practice. / A.V. Ragimkhanov, I.V. Zhukovskaya // Microeconomics. 2022;1:75-78. (In Russ.).